This is the beginning of my 10 component series on “WordPress Search Engine Optimization Tips & Methods.”
WordPress is, without question, one of the most powerful device for attaining high levels of direct exposure, and leading search positions in Google’s search engine result (the ultimate objective and purpose of Search Engine Optimization).
Matt Cutts, a popular Google engineer, has even specified that WordPress takes care of 80-90% of the technical Search Engine Optimization components automatically!
That’s a solid statement originating from Matt Cutts, as well as if he is willing to place his name, and Google’s, on the line with a statement like that, then I’m willing to think that WordPress is a powerful SEO tool.
More than simply hearing individuals say that WordPress is an effective device, I’ve actually experienced it with much of my own, and my client’s, WordPress blogs.
I’ve seen WordPress blog sites get crept, indexed, as well as as much as a PageRank of 3 within 4 weeks, and I have actually seen brand-new posts from WordPress blogs attain # 1 rankings in Google within hours!
Hey, why utilize a WordPress blog site for SEO advertising and marketing anyhow?
That’s a fantastic concern! Allow me provide you 2 reasons that a blog, be it WordPress, Blog Owner, Typepad, or whatever, is your quickest course to leading internet search engine positions.
1) Blog sites build web page inventory in Google. Each blog posting is in fact a new page that is crept and indexed in Google search results. So, the collective effect of composing a great deal of material is that you are constantly building a stock of pages that come in Google for a variety of keyword expressions.
2) Google loves fresh updated web content. Google’s algorithm is changing from the days of old! It made use of to be where you could just build a fixed html site, stuff key phrases throughout the title, description, and keyword phrase tags in the code, as well as you would certainly be able to place for those phrases.
Well things have altered!
Google has actually obtained a whole lot smarter about how individuals associate authority to web pages, and regarding exactly how black hat SEO’s try to video game the algorithms.
So Google has counted on favoring sites that feed a continuous circulation of fresh udpated web content – something that is impossible to achieve with a static html internet site (non-blog website).
If individuals are locating your content, bookmarking your site, signing up for your RSS feed, and also returning for even more, then that indicates people will certainly additionally be connecting to your material. The more website traffic, subscribers as well as links you have, the even more PageRank will certainly be credited to your site. The even more PageRank your website has, the greater it will certainly rate in Google, the more often your website will be crept, an the much deeper those crawls will certainly be – all of which adds much more PageRank to your blog site.
To satisfy Google’s pressing poor mans wp seo wish for fresh web content, you have to feed Google with freshly updated blog posts. In return for your giving, Google will certainly return with PageRank and authority. It’s really a great relationship!
As I stated here previously, just having Matt Cutts advertise WordPress as the very best SEO device suffices for me! Past that, poor mans wp seo is an incredibly clean CMS (material monitoring system), that Google discovers easy to creep and also that’s coding is well structured.